Tired of a world in which Americans idolize wannabe singers and musicals about high schoolers pass as rock ‘n roll music, Dr Pepper is encouraging (ok, begging) Axl Rose to finally release his 17-year-in-the-making belabored masterpiece, Chinese Democracy, in 2008.In an unprecedented show of solidarity with Axl, everyone in America, except estranged GNR guitarists Slash and Buckethead, will receive a free can of Dr Pepper if the album ships some time — anytime! — in 2008. Dr Pepper supports Axl, and fully understands that sometimes you have to make it through the jungle before you get it right.
“It took a little patience to perfect Dr Pepper’s special mix of 23 ingredients, which our fans have come to know and love,” said Jaxie Alt, director of marketing for Dr Pepper. “So we completely understand and empathize with Axl’s quest for perfection — for something more than the average album. We know once it’s released, people will refer to it as “Dr Pepper for the ears” because it will be such a refreshing blend of rich, bold sounds — an instant classic.”
Lee Mavers, Kevin Shields, while not necessarily unavailable for comment, really don’t deserve to be bugged about this, either.