08.31.10

Economic Downturn Hits West Virginia Mascot Community Hard

Posted in Baseball, When Mascots Are Attacked at 2:04 pm by

Jack Bogaczyk of the Charleston Daily Mail reports the Sally League’s West Virginia Power are unveiling a new mascot tonight, thus kicking the club’s prior mascot quintet, Charlie, Hatchet, Windy, Firebug and Waterboy aka “The Five Pack” (above) to the curb.

The Power intends to use the new mascot and Street Team in a club initiative to tackle community issues, hoping to influence positive change.

The Power’s first target is childhood obesity, team president/GM Andy Milovich said.

As for the mascot, Milovich hinted Monday that the new furry friend is “more animal than anything, but not like a black bear or dog. It’s more on the lines of a Phillie Phanatic, a Muppet-type character.”

Milovich made it clear the club will have only one mascot, after the team found something of an identity crisis in sending the various “retiring” mascots out into the community.

“It seemed we could never fully establish an identity,” Milovich said. “And staffing five of them was very challenging, and replacing all five would have been very costly.”

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